Oman’s hospitality region experienced a strong growth in the first half of 2025, with an increase of 18% in the hotel revenue, with an increase in tourist arrival by 1.14 million. The boom reflects the growing appeal of the country as a travel destination and effective tourism development strategies. TL; Dr:
- The revenue of Oman’s hotel increased by 18% compared to the previous year. Tourist arrival reached 1.14 million in the first half of 2025, a significant boost.
- Development was credited with expanding tourism infrastructure, marketing initiatives and international connectivity.
- The government’s efforts to diversify the economy through tourism show positive results.
Description of increase of hospitality sector
Strong performance in the hotel industry in Oman has come amid the demand for a global journey jointly with the ongoing investment of Oman in its tourism sector. The hotel occupancy rate improved due to increasing visits from major markets including countries, including Gulf Cooperation Council (GCC) countries, Europe and Asia. The increase in the hospitality region of Oman, marked by 18% increase in hotel revenue and marked by 1.14 million arrival, reflects the emergence of the country’s boom as a leading journey destination in the Middle East. With continuous investment and strategic initiatives, Oman is ready for constant tourism expansion.According to data from Oman’s National Center for Statistics Information (NCSI), revenue in the three to five -star hotel segment reached OMR 141.21 million (US $ 367 million) in the first half of 2025, which has increased by 18.2% from last year.Industry experts increase revenue:
- The airport capacity and new flight routes increased.
- Luxury resorts, cultural attraction and development of eco-tourism offerings.
- Aggressive marketing campaigns target both holidays and commercial passengers.
- Strategic cooperation with tourism partners to broaden Oman’s access to global travel markets.
This increase is important for Oman’s Vision 2040 scheme, which wants to reduce the dependence on oil revenue by promoting permanent tourism and building jobs.
Oman’s Tourism Outlook
Officials estimated that more tourism projects reach by completion and extend publicity activities. The visitor number is expected to increase further in the second half of 2025, run by events, festivals and seasonal attractions. Positive tendency not only benefits hotel businessmen, but also stimulates related areas such as transportation, food and drinks, and cultural industries, which contribute to comprehensive economic diversification.Air connectivity has also increased, with the launch of new European routes in this summer, such as Muscat -Amsterdam, while Oman Air has also participated with TUI to introduce Oman Air Holiday, a digital booking platform promotes Oman which promotes Oman as a destination and supports inbringing package.The Sultanate has committed US $ 31 billion for tourism development through 2040, of which the US is dedicated to $ 5.9 billion new resorts and projects. Oman is already counted with more than 40 new hotels in luxury properties such as Mandarin Oriental Muscat and St. Razis Al Mauz, including the opening of Anantara and Nobe. By 2030, Oman aims to welcome six million international tourists annually, almost twice the current level and 12 million by 2040.
Fasting
Q. How many tourists visited Oman in thE 2025 first half,Oman welcomed 1.14 million visitors in the first half of 2025, contributing to a strong tourism rebound.Q. How much did the revenue of Oman hotel increase during this period?The hotel’s revenue increased by 18% as compared to the same period last year, which reflects the increasing demand.Q. Which factors are running in Oman’s tourism development?Increased infrastructure, new flight routes, advanced airports, luxury resorts, cultural attractions, and targeted marketing campaigns all contribute to development.Q. How is the growth of tourism fit in Oman’s mass economic plans?The tourism expansion supports Vision 2040 of Oman by diversifying the economy, reducing dependence on oil and building jobs in many fields.
