NewNow you can hear Fox News article!
Sydney Sweeni made a denim-clad return on social media three weeks after the release of his controversial American eagle “Good Jeans” advertising campaign.
On Friday, the 27-year-old actress, who has not publicly commented on advertising or its mixed reception, shared a carousel of photographs on Instagram, in which she was seen a pair of blue jeans and a white lace-front crop top, while spending one night with friends.
“Duval Diaries.” Sweeni wrote in the caption.
Sydney Sweeni’s brothers make fun of ‘good jeans’ after promoting their Air Force.
Sydney Sweeny shook blue jeans as she returned to social media for the first time after the release of her controversial US Eagle advertisement. (Sydney Sweeny Instagram/American Eagle)
In one photo, Sweeni was seen kicking her leg as she posed with a group of friends who also wore denim or blue and white dress.
Sweeni and a friend appeared performing Karaoke as they stood back on a platform holding the microphone in another snap.
In another image, Sweeni was seen holding a tray of drinks, while surrounded by a group of friends because they smiled on camera. In other Snaps, the “The White Lotus” actress was shown dancing with her friends at the crowded site.
The actress was seen spending one night with friends. (Sydney Sweeny Instagram)
The American Eagle launched its advertising campaign titled “Sydney Sweeny Ham Jeans” last month, which received a divided response on social media.
Something dubbed Campaign “Tone-Def”, due to the alleged racial ventures, others have praised Sweeni for killing the “Vok” advertisement.
In a promo video posted for the brand InstagramSweeni was seen walking towards an AE Billboard, which featured her characteristic and the tagline “Sydney Sweeny has great genes.” Sweeni crossed the “gene” and replaced it with “jeans” before walking away.
In another advertisement, Sweeni was seen lying down and stated to his jeans, “Jean is passed from parents to children, often determining symptoms such as hair color, personality, and even eye color.” The camera then reached her blue eyes, and she said “My jeans are blue.”
Like what are you reading? Click here for more entertainment news
In one photo, Sweeni took a tray of drinks while posing with a group of friends. (Sydney Sweeny Instagram)
Opponents of the advertisement have suggested that it contains shades of “eugics” and “white domination”. As SalonThe term “great gene” was historically used to celebrate “whiteness, thinness and attraction”.
The American Eagle released a statement on its social media on 1 August, which read, “Sydney Sweeny has great jeans” and was always about jeans.
Talking with Fox News Digital, Eric Shifar, CEO of reputation management advisors, explained how the controversy can potentially turbocharged the actress’s career with her net worth.
“AE Firestorm shook Sweeni Toxic culture-war crosshare -The point of fastest in the world, the fastest mudification, “he said.” Backlash may snatch some ‘safe’ brands, but the risk-to-height studios will brutally overpay to their heat.
“The American Eagle’s denim blitz can block an outrage cocktail of over $ 5 million in Sweeni wallet before Labor Day. Wire Jeans Spot is a ruthless Neepalum-Grade Cash Cannon-Every Click checked fresh royalty on her $ 40 million pile.
Click here to see app user posts
Schiffer also stated that the backlash that the actress has received can be a career opportunities for her.
He said, “The drug addicts labeled the advertisement ‘eugenics’, but Hollywood carried out the smell of radioactive buzz and cast it fast,” he said. “Hollywood denim forgives decorating; it rewards controversial cash.”
Click here to sign up for entertainment newsletter
Schiffer continued, “She proved that she can take heat and the director loves an actress with a terrible armor. The mixture of bombs and backlash is near the deadly catnip for producers. Hollywood loves a polarized star with a ruthless marketing punch that sells.”
However, PR expert Steve Honing gave his opinion that Baikalash was unlikely to influence Sweeni’s career.
“Even if on which side you are on, the advertisements have obtained the actress undeniably, and the company, more attention and publicity than them.” She is a popular, up-end talent with a bright future ahead of him. ”
Sweeni’s American Eagle campaign created controversy when it was released last month. (American Eagle)
Honing cited other advertising campaigns, who witnessed great success by crossing the controversies.
American Eagle returned to critics after Sydney Sweeny campaign
“Historically, advertisements for jeans have been stimulating,” he said. “See the advertising campaign of Calvin Klein in the early 1980s Characteristics of Brooke Shields; There was a lot of criticism about how the 15 -year -old girl was being painted. The advertisements set out to get positive results for both Klein and Shield, and in many ways the actress/model placed on the map. ,
Honing continued, “As far as Sweeni’s advertisements are very sexually sexual or for the purpose of ‘men’s gazing’, I point to a highly successful Pepsi advertising campaign with Cindy Cropyord, which was recently rebooted. The advertising campaign of Gloria Vanderbilt was on a woman’s backside.”
He said, “The bottom line here is that the American Eagle decided to push the envelope in the same way as Klein and Vanderbilat did,” he said. “Whether it likes or not, the campaign is discussing and receiving too much notice, which is possible what they are ready to do.”
Genel Ash of Fox News Digital contributed to this report.
